Your skin is your largest organ, and what you put on it matters. But in today’s beauty industry, words like “clean” and “natural” are often used loosely, masking ingredients that don’t align with true holistic wellness. At Earth Tu Face, we believe that skincare should be as pure as the plants it comes from - crafted with intention, rooted in nature, and sustainable from seed to bottle.
Understanding ingredients means:
Inspired by the circular quality of ecosystems and the healing power of plants, Earth Tu Face was founded on the idea that skincare should not only be good for your skin but also good for the Earth. We formulate with whole botanicals that have been used for centuries to restore and balance the skin - without synthetic chemicals, chemical preservatives, or harmful fillers.
Since 2010, we’ve committed to using only pure, sustainably sourced ingredients in every product, ensuring that our impact on the planet is as gentle as our formulations are on the skin.
Minimizing our environmental impact informs every decision we make. Each ingredient we use is hand-selected for:
So many skincare labels are filled with complex, scientific names, making it hard to understand what’s really inside. But knowledge is power—when you understand your ingredients, you make more informed choices for your skin and the environment.
We believe in radical transparency, which is why we’ve created an Ingredient Glossary as a resource to:
We invite you to explore the glossary and learn more about the ingredients that make Earth Tu Face skincare so effective, fresh, and truly natural.
At the heart of everything we do is a deep respect for nature. We believe that beauty and wellness should not come at the expense of the planet. That’s why we create biodegradable formulas, use reusable and compostable packaging, and ensure that every product is crafted with sustainability in mind.
Through conscious ingredient selection, ethical sourcing, and sustainable packaging, Earth Tu Face is more than skincare - it’s a commitment to protecting the Earth while caring for your skin.
Next time you reach for a skincare product, take a moment to check the ingredient list. If something sounds unfamiliar, research it, question it, or visit our glossary to learn more. The more we know, the better choices we can make - not just for our skin, but for the planet we call home.
Transform your evening skincare into a moment of deep self-care with Earth Tu Face’s botanical essentials. This four-step natural routine—featuring plant-based cleansers, soothing chamomile, hydrating rose water, and nutrient-rich balms—works in harmony with your skin’s overnight repair cycle for a refreshed, radiant complexion by morning.
In today’s crowded beauty aisle, the words green and clean are everywhere, but not all claims are created equal. At Earth Tu Face, sustainability isn’t a label we chase, it’s a legacy we live. With over a decade of small-batch herbalism, compostable packaging, and regenerative sourcing, we’re proud to walk the talk. This post unpacks what real sustainability in skincare looks like - and how to spot greenwashing when you see it.
